ChemPoint Relationship Expanded for Niaproof Anionic Surfactants in Europe – July 1, 2014

ChemPoint EMEA B.V., the leader in the marketing, sales, and distribution of specialty and fine chemicals, announced today that it has expanded its relationship with Niacet B.V. (Niacet).  Effective July 1, 2014, ChemPoint will provide marketing, sales, order fulfillment, and a high level of technical support to customers in Europe for Niacet Niaproof® Anionic Surfactants across all applications.

ChemPoint also currently represents the Niaproof® Anionic Surfactant product line in North America.

“ChemPoint provides a suite of value-added services that I am confident will further enhance our customers’ experience” said Peter Buckley, Director of Sales and Marketing for Niacet’s Niaproof® Anionic Surfactants.  “Niacet is delighted to extend collaboration with ChemPoint to the EMEA region.”

Niaproof® Anionic Surfactants are highly versatile alcohol sulfates, which offer high solubilizing power in electrolytes, as well as wetting, dispersing, penetrating, spreading, emulsifying, and detergent properties. They perform well in high and low PH environments, are formaldehyde free and biodegradable.​ Key applications include formulations for household and industrial cleaners, inks, fruit lye peeling and vegetable wash, textile processing, metal processing, and cleaning.

Recently, Niaproof® Anionic Surfactant 08 was granted CleanGredients® certification by the U.S. Environmental Protection agency. CleanGredients® formulation ingredients are approved for use in thousands of products with the Design for Environment (DfE) label.

“The expansion of our relationship with Niacet on Niaproof® Anionic Surfactants from North America into Europe is a strong testament to ChemPoint’s global capabilities and reach,” said Dennis Schmeits, ChemPoint’s EMEA Regional Business Director.  “We are excited to now also offer this innovative product, coupled with ChemPoint’s tailored services and support, to customers in Europe.”

Customers can purchase Niacet Niaproof® Anionic Surfactants from ChemPoint EMEA via telephone +800.2436.7646, fax +31.43.711.0282, or e-mail Prospective customers can receive immediate technical support by calling +800.2436.7646, or by e-mailing

For more information on the EPA’s DfE Certification program, please visit their website